Top 10 Social Media Marketing Tools
Social media marketing is one of the most popular ways to grow a brand online. You can leverage social media platforms to drive traffic to your website and also give a positive signal to Search engines. You can engage and nurture your potential leads. It is generally seen that traffic from social media is relevant and thus less bounce rate.
Social media use is currently increasing in India and abroad so it is a great opportunity for you to focus on growing your business through social media channels.
Although there are a number of platforms but not all platforms bring the same expected results. You have to choose those platforms that align your business goals.
But in modern marketing, you should not be too pushy and sound like a salesman rather share valuable content that interest those people who you want to target. But in social media marketing, you have to be really smart. There are competitors who are already ahead of you in this game so use modern tools that will help you to get ahead of your competitors.
Here in this article, you will know the latest top 10 Social media marketing tools (Both Paid and free) that will help to boost your social media marketing efforts.
1. Hootsuit:
It is one of the most popular social media marketing tools. Many digital marketing companies use this tool mainly because of its modern features. Most of the businesses have multiple social media channels and often it becomes difficult to manage all of them manually so this tool comes to their rescue.
It helps to organize your content, schedule post, it is secured. Hootsuite saves your content in the cloud.
2. Buffer:
This tool saves your lot of time by allowing you to schedule your posts on social networking platforms like Fb, Twitter, LinkedIn, and Pinterest. It is similar to Hootsuit and here you can add 25 members.
3. Tagboard:
It uses hashtags to search and collect public social media in a very short period. Tagboard live tool helps you to see posts that are live on a screen and allows you to customize the display. It is a very interesting tool so you should consider using it.
4. Statusbrew:
It is an amazing tool for managing all your social media accounts through a single window. Like a modern tool, it allows you to schedule your posts for multiple platforms.
Another very important key feature is that you can engage with your potential customers, you can directly answer their queries. You can measure ROI and metrics from the report section of the tool.
Post Planner is a simple but effective marketing tool you can use to grow your business online.
You can easily share your content, it allows you to rate your post. It also helps you to organize your feeds into the collection.
Generating leads is one of the most important tasks and a concern for many businesses. OptinMonster is a lead generation tool that has a drag-and-drop template building facility. You can build landing pages for capturing leads.
7. Tweepy:
This is an awesome tool for Tweeter marketing. It helps you to get more followers. You can find relevant users who are interested in your subject.
It then can engage those users in tweets, it can add them to a list, and follow them.
It is a popular tool among Social media marketers, it lets you take decisions based on data of your followers. This tool allows you to measure the performance of your competitors so that you can take the decision to improve your content.
9. Socedo:
If you are looking for a smart tool that will find users on social media who are interested in your topic then Socedo is the one. It allows you to divide your followers into various segments.
10. Audiense
It is a great tool for building a relationship with your audience. This tool helps you to discover your target customers and segmenting them. You can track reports with this tool.
Note: It is true that social media tools (especial those for scheduling posts) do not always give the desired result. It actually helps you to manage your campaign better but doesn’t always rely on scheduling posts through these tools as Social media especially Fb doesn’t like tools and so reach and engagement might not be that much.
We are a digital marketing company based in Shyamnagar, West Bengal. We do Social media marketing in the smartest way. The tactics we use always bring great results. To know more about this service, please visit our website here.
